CELEBRITY IMAGE MANAGEMENT

The world of performers, be it a superstar or a newcomer. To sustain oneself in the media and to be constantly visible in the public eye huge amount of research and an in depth understanding managing the celebrity is required.


OUR SERVICES IN THE SEGMENT INCLUDE:

  • Celebrity Endorsement
  • Celebrity Launch
  • Image Development
  • Exclusive Media Shoots
  • Exclusive Media Tie ups
  • Photo Opportunities
  • Public Statements
  • Press Conferences
  • Media Appearances
  • Publicity Opportunities
CELEBRITY IMAGE<br />MANAGEMENT

FINANCIAL COMMUNICATION

The importance of maintaining a financial public image is not just paramount for corporate profit making agencies but also amongst any kind of brand, organisation and also for people with public profiles.


OUR SERVICES IN THE SEGMENT INCLUDE:

  • Financial Image Management
  • Stockholder Relations
  • B2B meets
  • Stakeholder bridge building
  • Visibility in Financial publications
  • Visibility in investor Community
FINANCIAL<br />COMMUNICATION

EVENT MANAGEMENT

To sustain the interest of the target audience and business stakeholders, it is important to hold regular meets for face-to-face interaction that would have a social and cultural angle as well. This not only sustains the loyalty of the stakeholders but also their interest. This activity is carried out primarily in three phases that is pre event, during the event and post event, making each event a statement in itself. Sagittarius Communications plans an event in such a way that the statement reaches out far and wide and is able to make the right impact.


SERVICES IN THE SEGMENT INCLUDE:

  • Product launches
  • Factory inaugurations
  • Seminars
  • Conferences
  • Corporate entertainment
  • Venue conceptualizing
  • Stage Designing
  • Stakeholder engagement programme
  • Delegation visits
  • Celebrity endorsements
  • On Site event management
EVENT<br />MANAGEMENT

CORPORATE SOCIAL RESPONSIBILITY

To make a place in the society, an enterprise must know how to invest in the welfare of the community. Government policies are emphasizing on the growing need for CSR. We help the business to understand the importance of responsiveness to the legal, social, environmental and ethical needs of the stakeholders in the community.


SERVICES IN THE SEGMENT INCLUDE:

  • Identify Social Responsibility initiatives
  • Volunteer Involvement
  • Strategic NGO Tie Ups
  • Cause Related Marketing
  • Visibility of client’s activities in the community
CORPORATE SOCIAL<br />RESPONSIBILITY

MEDIA MONITORING

To keep a track on the competition across all categories and know what is happening to a particular industry it is important to monitor and measure the work of competing brands in the segment. With the advent of the internet the arms of the media have stretched far. A dedicated media monitoring team of Sagittarius scans news across print, electronic and internet each day, compiles it and shares it with the client; thus helping them to get a detailed feedback daily by the click of a button.


SERVICES IN THE SEGMENT INCLUDE:

  • Media Tracking – Print, Electronic & Online media
  • Industry Specific News Tracking
  • Competition News Tracking
MEDIA<br />MONITORING

EMPLOYEE COMMUNICATION

The heart of any brand is the work force associated with it and each one of them is instrumental towards the growth of the organization. Every single person can be an asset or liability depending upon how they are managed. The success of the enterprise therefore depends on the attitude of the people involved. To get the best out of an employee and to keep them motivated in the organization there are specific methodologies to develop internal communication.


SERVICES IN THE SEGMENT INCLUDE:

  • Newsletter – Content & Designing
  • Corporate Films
  • Designing of Internal Communication Material
EMPLOYEE<br />COMMUNICATION

LIFESTYLE IMAGING

Over the last decade, there has been a growing emphasis on Lifestyle as a specialized segment. In response to the present times various brands in this category provide high-living opportunities. Lifestyle brands rely on Sagittarius Communications’ prowess to ensure that they stand out in the competition on their own and they can reach their target community in a way that is best for their brand image.


The following Lifestyle Imaging Sectors are catered to:

  • Apparels
  • Food & Beverage
  • Film & Entertainment
  • Fashion
  • Spa & Wellness
  • Hospitality & Leisure
  • Jewellery
LIFESTYLE<br />IMAGING

DIGITAL COMMUNICATION

Today no communication is complete without deep presence in digital platforms. An integrated PR plan cannot be implemented without tapping the social media. Presence on platforms like LinkedIn, Facebook, Twitter, Instagram, etc is not only important but also necessary for any kind of business today. Sagittarius helpsestablish the social media presence of their clients and evolve a plan to use these platforms for effective brand building.


SERVICES IN THE SEGMENT INCLUDE:

  • Integrated Digital Media Plan
  • Online Reputation Tracking
  • Develop Visual Content
  • Counseling on Website Development
DIGITAL<br />COMMUNICATION

CRISIS MANAGEMENT

Seldom brands reach the zenith of success without going through any kind of crisis. What stakeholders remember is what the brand communicatedduring times ofcrisis.To ensure effective crisis handling, a detailed study is carried on and after assessing the situation the issues are addressed. Sagittarius Team is adept in handling extreme crisis situations and has teamed up with the clients in many occasionsduring their difficult times.


SERVICES IN THE SEGMENT INCLUDE:

  • Identification of Potential Crisis
  • Mock drills and ambush interviews
  • Understanding possible threats
  • Classification of risks
  • Crisis Communication Strategy
  • Prepare Crisis Communication Material
  • Media Mapping
  • Reputation Management
CRISIS<br />MANAGEMENT

MEDIA RELATIONS

The very essence of the brand is established and maintained depending on the kind of information that is published about it in the media. For increasing brand recall adequate media coverage is required. For this, a team of media relations specialists secure the presence of the brand in the media by cutting across various sectors that include print, television, online and radio. Sagittarius also helps in building a healthy media relationship for its clients.


SERVICES IN THE SEGMENT INCLUDE:

  • Media Visibility
  • Media Training Guidelines
  • Relationship Building With Key Media Constituencies
  • Comprehensive Media Plan
MEDIA<br />RELATIONS

BRAND MANAGEMENT

What makes a product stand out in a crowded market is the acceptance of the brand. If a product is to gain confidence of the consumers, stay on the minds of the stakeholders, sustain loyalty of customers, it is essential that the brand is built strategically.


SERVICES IN THE SEGMENT INCLUDE:

  • Brand Building
  • Brand Research
  • Brand Launch
  • Strategic Brand Placement
  • Brand Repositioning
  • Brand Imaging
  • Building Brand Connectivity
BRAND<br />MANAGEMENT

CORPORATE COMMUNICATIONS

Corporate Communication is the most important aspect that works towards building an organization’s reputation and helps the brand to reach the target audience consistently. Needless to say it is the content of this communication that goes a long way in establishing the same. Unless professionally handled with adequate industry knowledge, it is difficult to get noticed in a market cluttered with competitive brands. This is where Sagittarius Communications comes in creating an effective communication strategy.


SERVICES IN THE SEGMENT INCLUDE:

  • Corporate Brand Building
  • Stakeholder Mapping
  • Create Strategic Alliances
  • Environment Management
  • Crisis Management
  • Image Creation
  • Drafting ofcommunique’s
  • Initiating Interviews
  • Brand Repositioning
  • Factory Visits / FAN Trips
  • Press Conferences
  • Media Messaging
  • Media Relations
  • Press Releases
  • Strategic Positioning Of Brands
  • Creating Media Opportunities
  • Media Training & Guidelines
CORPORATE<br />COMMUNICATIONS

Dr Debasish Bhattacharya

“Sagittarius Communications Pvt Ltd is the official PR Agency of Disha Eye Hospital. They are providing service for our events for the last four years. The quality of their service is satisfactory. We wish them all the success in their future endeavours.”

Dr Debasish Bhattacharya

Ms. Richa Agarwal

I have had a wonderful experience working with Sagittarius. They are very professional and proactive. They manage several brands in my organization and have delivered great results. Wishing them all the success for the future.

Ms. Richa Agarwal

Mr Prosenjit Chatterjee

“Sagittarius Communications has handled the PR for a couple of my films. I am happy with their professionalism and they always come up with interesting ideas.”

Mr Prosenjit Chatterjee

Ms Nilufer Qureshi

“Working with Sagittarius is always a pleasure. It’s stress free. I know if they are handling the event it will be well taken care of. They also they go out of their way to help us in any way possible. Shiladitya looks after our events like his own. There is a sense of belonging with them. I can confidently say they are the best team I have worked with outside of Mumbai.”

Ms Nilufer Qureshi

Mr. Sunil Jha, Managing Director, Shristi Infrastructure Development Corporation Ltd

Working with Sagittarius has been a remarkable experience. They not only brought the qualities of an efficient PR team, but also enormous energy, detail, and innovation to every project. They were able to help increase our media exposure significantly, and effectively get us published in a variety of print, electronic and digital outlets. Mr. Shiladitya Chaudhury and Team takes personal interest to achieve success for all our projects.

Mr. Sunil Jha, Managing Director, Shristi Infrastructure Development Corporation Ltd